Date: 2/15/2011
Time: 8:00 TO 10:00 AM

Newark Regional Business Partnership (NRBP)
The National Newark Bldg., 744 Broad St., 26th Flr.
Newark, NJ 07102

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Event Description:
This session will review the various social media outlets that are available and explain how they interact, ways to leverage their inherent strengths and how to evaluate them for best use. Attendees will learn what social media marketing really is and how to incorporate it into business life without losing productivity. It will also look at how businesses are using these low-cost tools to gain visibility, develop relationships, drive sales and produce new business. The presenter is Wendi Caplan-Carroll, regional development director for Constant Contact.

Constant Contact®, Inc. helps small businesses, associations, and nonprofits connect with their customers, clients, and members. Launched in 1998, Constant Contact champions the needs of small organizations and provides them with an easy and affordable way to build successful, lasting customer relationships. Constant Contact's leading email marketing, online survey and event marketing tools—supported by its expert personal coaching and support—help all types of small businesses and organizations create professional-looking email newsletters, insightful online surveys and begin a dialogue with their customers. Today, more than 350,000 customers worldwide trust Constant Contact to help them connect with their audience. www.constantcontact.com

NRBP members pay $25 (non-members-$50) before February 10; after February 10 and at the door, all attendees add $10.

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