Date: 6/4/2009
Time: 8:00 TO 10:00 AM

Newark Regional Business Partnership (NRBP)
The National Newark Bldg., 744 Broad St., 26th Flr.
Newark, NJ 07102

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Event Description:
Online registration is now closed. You can still register at the door on the morning of the event.

What were the messages that resonated with Americans and Newarkers during the Obama campaign? How were those messages delivered? How can we apply those strategies to promoting our own campaigns - whether for a product, service or candidate in business, non-profit and government? The president's longtime friend and campaign senior advisor Mark Alexander will reflect on his experiences and share perspectives on lessons learned from running one of the most successful campaigns in history.

Mr. Alexander played several roles on the Obama presidential campaign, starting in January 2007. As policy director, he developed then Senator Obama's signature policies, built a network of policy experts and provided overall strategic guidance. Mr. Alexander also served as New Jersey State Director in the primaries, running all operations in his home state. In addition, he worked on a wide variety of legal matters and political work and routinely appeared as a surrogate for the campaign. He was a member of the Presidential Transition Team and reviewed the Federal Election Commission as part of the Justice and Civil Rights Team. Now back in Newark, Mr. Alexander specializes in constitutional law and the intersection of law and politics as a professor at Seton Hall Law School.

Please join NRBP on June 4 for a fascinating discussion.

ADVANCE RESERVATIONS ARE REQUIRED • SEATING IS LIMITED • FIRST COME-FIRST SERVED

NRBP members pay $25 (non-members-$45) before May 29; after May 29, all attendees add $10.

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